Thierry Henry Promoting ‘Yellowstone’? Paramount Partners With Arsenal Soccer Club On Marketing Deal After Winning UK Champions League Rights
Paramount+ will promote flagship shows with Arsenal through in-stadium branding and social campaigns, engaging players and fans in a partnership running through the 2025-2026 season.
10 Articles
10 Articles
Paramount+ Signs Marketing Deal With Arsenal Soccer Club After Winning U.K. Champions League Rights
A week after its landmark four-year, $1 billion-plus deal securing the rights to show Champion League matches in the U.K., Paramount+ has doubled-down on British soccer. The streamer has signed a partnership with Arsenal — currently sitting atop the U.K.’s Premier League — that it says will see the team’s “players, club legends and supporters come together to celebrate some of Paramount+’s iconic series.” Among those series mentioned are “La…
Thierry Henry Promoting ‘Yellowstone’? Paramount Partners With Arsenal Soccer Club On Marketing Deal After Winning UK Champions League Rights
Could the world be about to see a tie-up between Taylor Sheridan and Arsenal soccer legend Thierry Henry? Fresh off its plus-$1BN deal for Champion’s League soccer rights in the UK, Paramount+ has launched a partnership with Arsenal that the U.S. giant says will “see Arsenal players, club legends and supporters come together to celebrate some […]
Arsenal signs global partnership with Paramount+ to expand entertainment strategy
The post Arsenal signs global partnership with Paramount+ to expand entertainment strategy appeared first on SportsMint Media. Arsenal, the Premier League club, have strengthened their global commercial strategy by signing a multi-year partnership with Paramount+, the streaming service owned by Paramount Global. The deal positions Paramount+ as an official global partner of the club and deepens the fast-growing intersection between elite footbal…
Arsenal Partners with Paramount+ for Exciting Deal
Paramount+ and Arsenal launch a global partnership. The partnership launches with co-branded content featuring club The post Paramount+ And Arsenal Football Club Launch A Global Partnership appeared first on Future of the Force - Pop Culture From Every Galaxy...
Paramount+ signs global partnership with Arsenal
Paramount+ has become an Official Partner of Arsenal in a global content and marketing tie-up that brings the streamer’s entertainment brands into the Premier League club’s men’s and women’s matchday and digital environment. The announcement comes a week after Paramount emerged as the victor in the next round of Champion’s League rights in the UK. The partnership will see Arsenal players, club legends and supporters front co-branded campaigns b…
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