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The Unstoppable British Singer Creates a New Brand with Elton John Zero
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Elton John is expanding his personal brand beyond music with the launch of Elton John Zero, a 0% alcohol sparkling wine that aims to normalize alcohol-free toasting without sacrificing the experience associated with the celebratory ritual. The product is presented as a Blanc de Blancs made exclusively with Chardonnay grapes from northern Italy, developed through a process that avoids… Origin
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