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A "Logo Makeover" at the University of Utah.

SALT LAKE COUNTY, UTAH, JUL 10 – The new logo aims to build national recognition and promote integration across the university, with 96% of Utah residents already associating the brand with the institution.

Summary by Deseret News
An updated logo for Utah's flagship university is designed to boost the school's national reputation and visibility

4 Articles

Deseret NewsDeseret News
Center

A "logo makeover" at the University of Utah.

An updated logo for Utah's flagship university is designed to boost the school's national reputation and visibility

·Salt Lake City, United States
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Salt Lake TribuneSalt Lake Tribune
Lean Left

The University of Utah picks a new logo to avoid confusion with other ‘U’ schools

The University of Utah says it’s worried its block U symbol isn’t distinct enough — so it’s now moving to a new logo.

·Salt Lake City, United States
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Creative BloqCreative Bloq

Was this disastrous new logo designed for the wrong football team?

Fans have forced a rethink of the design.

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cougarboard.comcougarboard.com

Utah proclaiming it's new, distinctive logo. Meanwhile in Houston, Indiana, Oklahoma...

posted by PJMort

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Salt Lake Tribune broke the news in Salt Lake City, United States on Thursday, July 10, 2025.
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