The Trade Desk Holds Its Own Against Amazon’s Growing, but Still Distant Threat

The Trade Desk holds its own against Amazon’s growing, but still distant threat

Amazon's growing share of the ad market isn't cutting into The Trade Desk's growth, but its DSP is increasingly gaining share.

The Trade Desk is a significant competitor to Amazon, which is now a significant but not yet distant concern

The Trade Desk's CEO, Jeff Green, was not entirely wrong in avoiding Amazon as a threat. However, he wasn't entirely correct in his...