The Toy Foundation raises over $1m for children in need

The Toy Foundation Raises Over $1 Million for Children in Need

The return of The Toy Foundation’s Toy of the Year (TOTY) Awards also means another tremendous donation for kids in need. At last month’s TOTY Awards, the combined profits from ticket purchases, award activities, raffle participation, auction bids, and financial distributions raised more than $1 million.  On Feb. 13, the TOTY Awards drew nearly 800 toy and play professionals. The event has a record-breaking number of presenting sponsors, includ…

The Toy Foundation raises over $1m for children in need

Thanks to the generous support of more than 40 companies, the funds raised through the 2026 Toy of the Year Awards will support children in need worldwide. The Toy Foundation’s Toy of the Year (TOTY) Awards, which took place on 13th February 2026, is the toy industry’s annual unifying moment to celebrate creativity, innovation and coming together in support of children in need. Nearly 800 toy and play professionals attended the celebration at Pi…