The tokenmaxxing party is over, and Revenium is mopping up

The tokenmaxxing party is over, and Revenium is mopping up

For the past 18 months, the corporate approach to artificial intelligence has been a gold rush. The mandate was simple: adopt, integrate, and scale. For engineering teams, this meant a sudden, open-ended access to large language models. It led to a bizarre, hyper-competitive phenomenon where internal leaderboards tracked which engineers — or which departments — could consume the most tokens. It was tokenmaxxing, a metric driven by misguided enth…

The tokenmaxxing backlash is coming

I’ve been around long enough to remember when deploying an application meant copying a *.exe file from the developer’s machine right into production. I am not making this up. It was that simple, and that fraught with peril. Applications weren’t complex — they were often not anything more than that simple *.exe file — and the process around deployment didn’t need to be anything complex, but it probably should have been. Proper deployment of an ap…