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The Story of Barbie: a Businesswoman's Bold Idea that Changed Everything

Summary by Origo
The story of Barbie began with an unexpected European discovery, and after its 1959 launch, it was a huge success: 350,000 units were sold in the first year, establishing Mattel's worldwide reputation.

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The story of Barbie began with an unexpected European discovery, and after its 1959 launch, it was a huge success: 350,000 units were sold in the first year, establishing Mattel's worldwide reputation.

·Budapest, Hungary
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Origo broke the news in Budapest, Hungary on Monday, March 9, 2026.
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