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The Sneaker War: How Puma Left Behind While Adidas and Nike Rush Ahead

Summary by Israel Hayom
Something bad happened to the jumping cat of the Puma shoe brand, and the attempt to revive the brand with the new Speedcut didn't really succeed. • Will the new CEO, who comes from Adidas, be able to revive the brand?
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Something bad happened to the jumping cat of the Puma shoe brand, and the attempt to revive the brand with the new Speedcut didn't really succeed. • Will the new CEO, who comes from Adidas, be able to revive the brand?

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Israel Hayom broke the news in on Monday, August 11, 2025.
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