The secret to Airstream’s iconic culture? Its 30-person employee council - Ragan Communications

The secret to Airstream’s iconic culture? Its 30-person employee council - Ragan Communications

The classic brand builds much of its public perception from its internal culture. When you think of a classic American road trip, there’s a good chance an Airstream trailer comes to mind. But Airstream isn’t famous just because of good marketing. Much of the company’s image has deep roots in the company’s internal culture. Brittany Fullenkamp, internal brand manager for Airstream, told Ragan that at her company external image begins on the insid…