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As Americans Start Businesses at Record Rates, Shopify Data Helps Quantify the Growing Economic Impact of the Retail Sector

Shopify said first-time sellers grew sevenfold since 2018, while AI-referred sessions converted 80% better than organic search.

Shopify reports that Americans are starting businesses at record rates, generating $688 billion in economic activity and supporting 2.3 million jobs.

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Santa New MexicanSanta New Mexican
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As Americans start businesses at record rates, Shopify data helps quantify the growing economic impact of the retail sector

Shopify reports that Americans are starting businesses at record rates, generating $688 billion in economic activity and supporting 2.3 million jobs.

·Santa Fe, United States
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retailtimes.co.uk broke the news on Tuesday, October 13, 2026.
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