The metrics that matter for a successful exit

The metrics that matter for a successful exit

For many founders, a successful exit is a key motivator, but it requires much more than just good timing; it demands a clear, strategic approach from day one. Consider the 3,067 U.S. startups founded in 2018 that used Carta for cap table management: 49% have shut down, 5% were acquired, and just 0.2% — only four — made it to a public listing. At Insight, we’ve found that successful companies plan for every stage of their journey, all the way thr…