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The Matcha Boom Is Reshaping Cafes. How Long Before It Hits a Wall?

Summary by Fresh Cup Magazine

The fast-growing matcha market is expected to be worth $7 billion by 2030—but as the drink soars in popularity, shortages and price hikes may temper its ascendancy. The post The Matcha Boom Is Reshaping Cafes. How Long Before It Hits a Wall? appeared first on Fresh Cup.

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1 Articles

1 Articles

Fresh Cup Magazine

The Matcha Boom Is Reshaping Cafes. How Long Before It Hits a Wall?

The fast-growing matcha market is expected to be worth $7 billion by 2030—but as the drink soars in popularity, shortages and price hikes may temper its ascendancy. The post The Matcha Boom Is Reshaping Cafes. How Long Before It Hits a Wall? appeared first on Fresh Cup.

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Fresh Cup Magazine broke the news in 15 hours ago on Wednesday, September 17, 2025.

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