The Lion in the History of Cinema

Il Tempo

Lean Right

Factuality

Ownership

From the big screen to the street: the century of love between Peugeot and the Seventh Art There is a red thread, elegant and unmistakable, linking the history of the car to that of the cinema. If the Lumière brothers invented the magic of the projected film, Sochaux's maison provided that new visual language with some of its most memorable icons. The relationship between Peugeot and the Seventh Art is not a simple operation of product placement…