The lesson of Larry Ellison's misadventures in farming

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The lesson of Larry Ellison's misadventures in farming

Larry Ellison’s leap into farming with his company, Sensei Farms, serves up a classic reminder: being a genius in one arena doesn’t mean success in

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US: $500M vertical farming startup sees slow growth

Larry Ellison is probably best known for being the founder and CEO of Oracle and a close confidant of President Trump. But he's also spent years quietly building a vertical farming startup. And after a lot of time and nearly $500 million in investment, the company is still struggling to take off, with…

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Ellison's Half-Billion-Dollar Quest To Change Farming Has Been a Bust

Oracle founder Larry Ellison's agricultural technology venture Sensei Ag has largely failed to deliver on its ambitious goals despite costing more than half a billion dollars, more than he spent to purchase Hawaii's Lanai island itself. Eight years after its founding, little of the revolutionary tec...

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Larry Ellison’s Half-Billion-Dollar Quest to Change Farming Has Been a Bust

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BLK ALERTS - The lesson of Larry Ellison’s misadventures in farming

Larry Ellison’s leap into farming with his company, Sensei Farms, serves up a classic reminder: being a genius in one arena doesn’t mean success in another. As the WSJ reports, the Oracle co-founder set out to reinvent agriculture on Hawaii’s Lāna‘i Island, which he scooped up for $300 million back in 2012. Eight years and […] © 2024 TechCrunch. All rights reserved. For personal use only.

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Larry Ellison's jump into agriculture with his company, Sensei Farms, serves as a classic reminder: being a genius in an arena does not mean success in another. As the WSJ reports, the co-founder of Oracle has decided to reinvent agriculture on the island Lāna'i of Hawaii, which he collected for $300 million in 2012. Eight years and more than $500 million later, the project is still paddling. Ellison dreamed of greenhouses and robot harvesters p…