The India Market Entry Dilemma: What’s Holding Manufacturers Back – DIR HONGKONG
3 Articles
3 Articles
India, a potential market of 1.440 billion consumers but insufficient to replace the US
With a potential market of 1.440 million people, it has been, since 2023, the most populous country in the world and a clear commitment to geopolitical pragmatism or multi-alignment, India has become one of the main markets to which the European Union (EU) has turned its gaze, especially after Donald Trump’s return to the White House. It is a tremendously attractive option and an escape route from Washington’s rampant protectionism that this wee…
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