The end of throwaway corporate swag: Why companies are investing in quality over quantity

The end of throwaway corporate swag: Why companies are investing in quality over quantity

Tsuguliev // Shutterstock   The corporate swag landscape is undergoing a fundamental transformation. After years of handing out disposable promotional items, companies are rethinking their approach—and the shift is driven by a simple realization: if your branded gear ends up in the trash, it’s not building your brand. A new survey from Custom Ink of more than 1,000 corporate buyers and organizers responsible for purchasing branded merchandise fo…