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The City That Chose Beauty Over Billboards

“There used to be a massive block of concrete here, there was an advertising column, it wasn’t so beautiful,” says Gilles Namur, waving his hand along the length of Cours Lafontaine, a street that runs through the historic center of Grenoble. Today, it’s a different sight altogether. The street has been redesigned to incorporate a spacious bike path. A long row of trees has been planted along one side, matching the row on the opposite sidewalk. …
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Reasons to be Cheerful broke the news on Monday, July 13, 2026.
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