Naf Naf Comes Into the Hands of Groupe Beaumanoir - RetailDetail EU
19 Articles
19 Articles
DECRYPTAGE - The brand with the "big bad look" is partially taken over by Beaumanoir. Half of the 600 employees will be retained by the group.
The sign will be partially taken over by the Beaumanoir group, decided the Bobigny Commercial Court on Thursday, August 7. A solution that is more like a "liquidation" for the CFDT.
The fashion brand Naf Naf, which was in judicial reform, is partially taken over by the Beaumanoir group. Only 300 employees and 12 shops are kept.
Placed in judicial reform last May, the women's ready-to-wear sign Naf Naf was partially taken over on Thursday by Groupe Beaumanoir (Caroll, Bonobo, Cache Cache, Morgan, Sarenza, etc.).
The women's ready-to-wear sign, which has been in difficulty since 2023, sees only 12 of its stores taken over to be exploited under other brands.
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