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The Beer-Booster's Nightmare Start – Forced to Kick a Third

Summary by Dagens Industri
Maria Ejdestig, CEO of Stigbergets Bryggeri, dreamed of a life as a saleswoman in a Chanel suit. Over the years, the dream job has shifted to something less glamorous. “We get the society we deserve,” she says in Di Weekend’s 21 Quick Questions.
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Maria Ejdestig, CEO of Stigbergets Bryggeri, dreamed of a life as a saleswoman in a Chanel suit. Over the years, the dream job has shifted to something less glamorous. “We get the society we deserve,” she says in Di Weekend’s 21 Quick Questions.

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Dagens industri broke the news on Thursday, October 22, 2026.
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