The dominant discourse associates the economic success of companies with the temptation of their leaders. They are growing strongly because they benefit from the "talent", the "boldness" and the "visional spirit" of extraordinary people, such as Carlos Tavares, who heads Stellantis. Thus, the real costs of the "competitiveness" that is selling so much to the media are removed.
The dominant discourse associates the economic success of companies with the temptation of their leaders. They are growing strongly because they benefit from the "talent", the "boldness" and the "visional spirit" of extraordinary people, such as Carlos Tavares, who heads Stellantis. Thus, the real costs of the "competitiveness" that is selling so much to the media are removed.