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Ted Sarandos says stars are key in India for Netflix: ‘You have to be massy as well as classy’

Summary by Indian Express
At Express Adda, Netflix Co-CEO Ted Sarandos explained why the streamer believes India's future lies in serving both 'massy' entertainers and premium storytelling, while stressing that star power remains crucial to green-lighting projects.

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Ted Sarandos says stars are key in India for Netflix: ‘You have to be massy as well as classy’

At Express Adda, Netflix Co-CEO Ted Sarandos explained why the streamer believes India's future lies in serving both 'massy' entertainers and premium storytelling, while stressing that star power remains crucial to green-lighting projects.

·Noida, India
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Indian Express broke the news in Noida, India on Friday, August 7, 2026.
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