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Published 11 months ago

Target’s market cap plunges by $9 billion amid Pride clothing uproar

  • Target has lost $9 billion in market value due to a boycott of its LGBTQ-friendly merchandise for children, which includes "tuck-friendly" bathing suits for transgender individuals.
  • Target is removing some items from its stores and making changes to its nationwide LGBTQ+ merchandise ahead of Pride Month after backlash from customers who confronted workers and vandalized displays.
  • The controversy has raised tensions around gender identity, particularly regarding biological males identifying as women who demand to be included in female facilities, sports, and categories.
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