Taco Bell Failed In Mexico: Here's Why Chipotle Is Trying It Anyway

Taco Bell Failed In Mexico: Here's Why Chipotle Is Trying It Anyway

Taco Bell famously suffered colossal failure when it tried to expand to Mexico, but Chipotle might have a better chance at success. Here's why.

Chipotle Opens First Restaurant in Mexico, Testing Home-Market Appeal

Chipotle Mexican Grill is set to open its first restaurant in Mexico this week, marking a major milestone as the U.S. restaurant chain tests its appeal in the country that inspired much of its menu.