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Swivel launches agentic transactions for programmatic advertising
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November 17, 2025 - Julie Vicart shows that the premium programmatic, often underestimated, gives access to exclusive inventories and ultra-targeted audiences, and proposes a clear method to make it a lever of credibility and performance....
Swivel launches agentic transactions for programmatic advertising
Swivel debuts agentic transaction system for programmatic advertising with partnerships across SpringServe, FreeWheel, Publica, and Kevel platforms. Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest marketing news.
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