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SWAC TV rollout can be a game changer

Summary by HBCU Gameday
In today’s changing media world, SWAC Commissioner Dr. Charles McClelland sees a bold future for the Southwestern Athletic Conference. Speaking at the 2025 SWAC Media Day, he emphasized how media consumption has evolved. “Five years ago, it wasn’t where it is today,” he said. Now, fans routinely watch live sports on platforms like Roku, Fire Stick, and other streaming services. Analytics Driving Strategy McClelland highlighted how data has shape…
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HBCU Gameday broke the news in on Friday, July 18, 2025.
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