Racing Bulls CEO explains process behind revised F1 team name

Racing Bulls CEO Peter Bayer explained the process behind the new identity of the Faenza-based Formula 1 team. The end of Faenza's AlphaTauri era in 2023 brought with it an intrigue, does Red Bull's sister team return to its former name Toro Rosso, or even to its new name, to the next race of the (...) Formula 1 / Racing Bulls

SUSTAINABILITY: Racing Bulls set to enhance its carbon neutral goals with new partner

F1 Grand Prix, GP Mexico, Autódromo Hermanos Rodriguez Formula One's Faenza-based team, the Racing Bulls have announced a new partnership with Cefla, an Italian civil and industrial engineering company in a bid to get closer to the team's... More »

Racing Bulls CEO explains process behind revised F1 team name

Racing Bulls CEO Peter Bayer has explained the process behind the Faenza-based Formula 1 team’s revised identity. The end of Faenza’s AlphaTauri era in 2023 brought with it intrigue, would the Red Bull sister outfit revert to its old Toro Rosso moniker, or even hark further back to Mindardi branding? It eventually became known that the team was heading to a rebrand as Racing Bulls, but this moniker was dropped as title partners Visa and Cash App…