Survey: US sees strong value in streaming

Survey: US sees strong value in streaming

The post-pandemic economic strain continues to rattle US consumers – with rising prices, they remain vigilant about their spending. The results of Hub’s semi-annual TV Advertising: Fact vs Fiction survey indicate that although viewers are keeping an eye on streaming price increases, they still consider such services a good value. Highlights from this ninth wave […]

Study: Consumers See ‘Strong Value’ in Streaming But Are ‘Very Concerned’ About Economy

The newest Hub survey highlights the impact that economic uncertainty could have on the streaming industry