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Super Bowl 59 Breaks Records With $800 Million Ad Revenue

  • The Philadelphia Eagles defeated the Kansas City Chiefs 40-22 in Super Bowl LIX, which attracted a record 127.7 million viewers across all platforms.
  • Fox Corporation reported over $800 million in advertising revenue from Super Bowl LIX broadcasts and streams, marking a 21% increase from the previous year.
  • Tubi set new streaming records with 15.5 million peak concurrent viewers and 24 million unique viewers accessing the platform during the Super Bowl.
  • Kendrick Lamar's halftime performance became the most-watched in Super Bowl history, averaging 133.5 million viewers.
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The Hollywood Reporter broke the news in Los Angeles, United States on Wednesday, February 12, 2025.
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