North East City Gift Card Tops £500,000 as Shoppers Back Businesses

North East city gift card tops £500,000 as shoppers back businesses

Sunderland’s city-wide gift card scheme has generated over £500,000 in sales since its 2020 launch, boosting local businesses and encouraging community spending.

Sunderland Gift Card Boosts Local Economy with £500k in Sales - Sunderland Magazine

The Sunderland Gift Card has reached a new milestone, with its contribution to the local economy now exceeding £500,000 in sales. The scheme was launched in 2020 by Sunderland BIDs, including the City Centre BID and the Seafront BID, to encourage people to shop locally and support businesses across the city. And since then, hundreds of businesses from high street names to independents have joined up, with more than 200 outlets accepting the card…