Strictly Come Dancing Star Urges 'Listen to Your Gut' After Falling for Scam
GREATER LONDON, ENGLAND, JUL 20 – Ore Oduba was targeted after publicly endorsing Mel Robbins, with scammers exploiting AI to impersonate the podcaster who has over 20 million subscribers, the presenter said.
- Ore Oduba, the former Strictly Come Dancing champion and television host, disclosed in 2025 that he was deceived by a sophisticated online fraud involving a false invitation to appear on Mel Robbins' podcast.
- The scam followed Oduba's public support for Robbins's book The Let Them Theory on ITV's Loose Women, and he initially trusted the communication despite noticing the email address had misspelled Robbins's name and was sent from a Gmail account.
- On 20 July, Oduba posted a six-minute Instagram video expressing his shame and embarrassment upon realizing the invitation he received was a scam, reflecting on how surprising it was given his experience hosting a show about fraudsters.
- He described the scam as “SO convincing” and “scary,” noting AI aided the manipulation, and urged others to “listen to your gut, it’s most likely telling you the truth,” while expressing gratitude for Mel Robbins' swift response.
- Oduba’s experience highlights how even knowledgeable individuals can be deceived, suggesting caution amid increasing AI-driven scams, especially for vulnerable people prone to emotional blind spots.
27 Articles
27 Articles
Strictly Come Dancing winner breaks down in tears after being duped by online scam
Strictly Come Dancing winner Ore Oduba broke down in tears after he fell victim to an online scam. The 39-year-old presenter revealed how what he thought was a dream podcast invite turned into a nightmare after he realised it was fake. The BBC presenter released a video to his followers on Instagram, explaining how he fell victim. He added: “I did not think I would be the kind of person who could be scammed, but this proves it really can happen …
BBC Strictly winner left in tears as he's left 'ashamed' and 'embarrassed' after falling victim to scam: 'I'm terrified'
Television personality Ore Oduba has tearfully revealed he fell prey to an elaborate online fraud, despite previously presenting a BBC programme about avoiding scams
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