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Stop Treating RFPs Like Shopping Lists and More Like the Secret to Building Highly Successful Partnerships

Summary by IAEE
The Request for Proposal (RFP) process has evolved far beyond its traditional role as a simple procurement checklist. Today’s most successful exhibition and event organizers are discovering that a well-crafted RFP serves as a strategic roadmap that can fundamentally transform vendor relationships and drive long-term success. The Strategic Power of RFPs A well-crafted RFP can act as a powerful strategic lever that shapes the entire trajectory of …
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IAEE broke the news in on Wednesday, June 25, 2025.
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