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Sony’s Crunchyroll Has Put Its Merchandise Store Behind Paywall

Summary by Forbes
Crunchyroll, has announced that subscribers will need to be in its “Mega” or “Ultimate” fan tiers in order to make purchases in its merchandise shop,

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As early as August 2026, the online shop of Crunchyroll will be exclusively accessible to subscribers "Mega Fan" and "Ultimate Fan" (from $13.99 per month), marking a restrictive turn for the purchase of physical sale of anime and manga. This decision by Sony, the owner of the platform, arouses a sharp indignation among fans, who see it as a strategy hostile to physical support, recalling the fears surrounding the future of PlayStation on Disc g…

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Crunchyroll has made a shocking announcement about its store. In a few days, only certain subscribers to the streaming service will have access. The public is voicing its anger on social media.

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Forbes broke the news in Jersey City, United States on Thursday, July 16, 2026.
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