US EditionGalaxy S26 Series Reportedly Getting a Price Hike of Around $50, Late February Launch
Samsung faces a 5-7% increase in smartphone bill of materials amid memory costs nearly doubling since early 2025, with supply talks ongoing to manage price impact.
- Reports say Samsung Electronics is considering a $30 to $50 increase on Galaxy S26 256GB models ahead of the Feb. 25, 2026, Galaxy Unpacked in San Francisco.
- Market trackers Omdia and TrendForce report sharp memory price jumps with LPDDR5 up 70 percent, NAND flash 100 percent, and smartphone bill of materials rising 5 to 7 percent this year.
- Internal long-term memory talks reportedly collapsed, narrowing options as Samsung considered the Exynos 2600 application processor while Roh Tae-moon plans to meet Sanjay Mehrotra at CES 2026 to discuss LPDDR5X supply.
- PC makers have signalled laptop price hikes for H1 2026, Samsung Electronics will reveal laptop pricing later this month, and PC DRAM prices rose 38 to 43 percent in Q4 2025.
- Analysts warn memory prices could climb further through the second quarter, pushing BoM costs 8 to 15 percent higher and lifting average selling prices by 6.9 percent, while the Galaxy S26 is not expected to be a major upgrade and will likely release in March.
14 Articles
14 Articles
Samsung Galaxy S26 Price: US Buyers May Avoid the 2026 Hike
The potential Samsung Galaxy S26 price is becoming one of the most discussed topics in the tech world as we approach the official launch. While early rumors suggested a universal hike, recent reports indicate a divided strategy: Samsung may raise the Galaxy S26 prices in South Korea and other international markets while keeping the cost unchanged for buyers in the United States. Galaxy S26 price reportedly freezes in the US This potential move s…
Samsung Co-CEO Says Soaring Memory Chip Prices Will 'Inevitably' Impact Smartphone Costs
Samsung's co-CEO TM Roh has warned that product price increases are "inevitable" as an unprecedented global memory chip shortage squeezes margins across the company's consumer electronics lineup -- from smartphones to televisions and home appliances. The South Korean giant, one of the top two largest smartphone manufacturers, plans to double the number of mobile devices running its Galaxy AI features to 800 million units this year, up from 400 m…
[LAS VEGAS (USA)=Digital Daily Reporter Bae Tae-yong] "Smartphone price increases are unavoidable." Roh Tae-moon, President of Samsung Electronics' Device Experience (DX) Division, hinted at the possibility of price adjustments for upcoming flagship smartphones, such as the Galaxy S26, due to global chipflation (rising semiconductor prices). Meeting with reporters from around the world ahead of the opening of CES 2026 in Las Vegas on the 4th (…
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