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Snoop Dogg's NBA Analyst Role Underscores Why His on-Air Presence and Global Appeal Keeps Growing

Snoop Dogg will serve as an NBA analyst on Peacock/NBC and an honorary coach for Team USA at the Winter Olympics, expanding his sports broadcasting presence.

Summary by KOB 4
LOS ANGELES (AP) — Snoop Dogg arrived at Intuit Dome hours before tipoff, long before most fans filled the arena and even before some players. Dressed in a gray suit and black turtleneck, a diamond-encrusted Peacock pendant resting on his chest and purple Chuck Taylor sneakers with gold laces nodding to his lifelong Los Angeles Lakers allegiance, Snoop didn’t rush. He didn’t posture. He waited for his moment to shine as an NBA analyst alongside …

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Snoop Dogg's NBA analyst role underscores why his on-air presence and global appeal keeps growing

Snoop Dogg has made a splash as an NBA analyst, joining Reggie Miller and Terry Gannon during the second half of Peacock's recent Warriors at Clippers broadcast. He also will be involved in NBCUniversal's coverage of the upcoming Winter Olympics…

·Tulsa, United States
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Taipei TimesTaipei Times
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Snoop Dogg’s NBA analyst role underscores why his on-air presence and global appeal keeps growing

Bringing Taiwan to the World and the World to Taiwan

·Taipei, Taiwan
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Taipei Times broke the news in Taipei, Taiwan on Thursday, January 15, 2026.
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