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Thinness on TikTok: An Analysis of Contemporary Diet Culture

  • TikTok hosts a prominent diet culture scene centered on thinness and weight-loss content, influencing users in 2025.
  • This environment stems from longstanding cultural desires for slimness and recent marketing tactics that co-opt body positivity as a sales strategy.
  • TikTok features 'What I Eat In A Day' videos and Skinny TikTok communities promoting calorie deficits and weight transformations amid criticism of misinformation and harmful comparisons.
  • Some creators preach thinness with phrases like "Nothing tastes as good as skinny feels," while TikTok flags or bans certain content for guideline violations to curb disordered rhetoric.
  • This culture risks perpetuating fatphobia and eating disorder-adjacent messaging, suggesting that society remains far from embracing inclusive and healthy body norms.
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Bias Distribution

  • 33% of the sources lean Left, 33% of the sources are Center, 33% of the sources lean Right
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La Libre broke the news in Brussels, Belgium on Tuesday, April 29, 2025.
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