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Galeries Lafayette Ends Partnership With BHV Parent Over Shein Deal

Summary by WWD
Galeries Lafayette cuts ties with SGM after Shein deal sparks backlash, citing strategic divergence and brand value conflicts.

9 Articles

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The Parisian department store is preparing for the controversial arrival of the Chinese brand of ultra fast fashion Shein, this midday Wednesday. Demonstrations, internal tensions and brand departures will not have changed anything. "We have entered the war against Shein and the BHV", launched the vil...

·Paris, France
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A few hours before the official opening of its corner at the BHV, Shein organises this Tuesday a great rout intended for influencers. The occasion for the Parisian elected officials to recall their outrage to see the controversial brand arrive in the famous department store.

·Paris, France
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PORTRAIT. Frederic Merlin is in turmoil for allowing the arrival of Chinese fast fashion geant in several stores, including the BHV. What you need to know about the founder of the Societe des magasins.

·Paris, France
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Jean-Pierre Farandou denounces a "dumping", a practice which consists of selling to outside markets at prices lower than those of the national market or even below the cost price. He also says he is "very shocked" by the sale of child pornography dolls on Shein and other platforms.

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The Galeries Lafayette group, opposed to the installation of Shein in stores bearing his name, and the Société des grands magasins (SGM), which operates the BHV, announced on Tuesday the end of their partnership concerning seven...

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franceinfo.fr broke the news in on Tuesday, November 4, 2025.
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