Sarah Puttemans must pay a fine of 2,000 euros to Flemish Media Regulator

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After a warning at the end of 2022, Sarah Puttemans (24) faces a fine from the Flemish Media Regulator (VRM). This is a first, because the VRM has never imposed such a sanction on an influencer before. She will have to cough up 2,000 euros.

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De Vlaamse Regulator voor de Media heeft voor het eerst een influencer beboet. Sarah Puttemans, de vriendin van Viktor Verhulst, moet 2.000 euro betalen. Ze hield zich niet aan de regels rond adverteren op sociale media, zegt de VRM.

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The Flemish Media Regulator has fined an influencer for the first time. Sarah Puttemans, Viktor Verhulst's girlfriend, must pay 2,000 euros. She did not comply with social media advertising rules, says the VRM.

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The Flemish Media Regulator has fined an influencer for the first time. Sarah Puttemans, Viktor Verhulst's girlfriend, must pay 2,000 euros. She did not comply with social media advertising rules, says the VRM.