Serena Williams, Who Is A Partner In A $111M Fund, Admits That Raising VC Is Becoming Increasingly Difficult Because ‘Founders Are Getting More Choosy’

Serena Williams, Who Is A Partner In A $111M Fund, Admits That Raising VC Is Becoming Increasingly Difficult Because ‘Founders Are Getting More Choosy’

Serena Williams is shedding light on the current state of raising capital. The tennis legend is a partner in Serena Ventures, a venture capital firm that backs bold founders. Forbes reports that its formation derived from Williams’ recognition that underrepresented groups were an afterthought in venture capital (VC). On X, Williams clarified that Beth Ferreira currently manages and runs the fund. “I remain a partner at Serena Ventures, not in an…