(Seoul = Yonhap News) Reporter Shin Chang-yong = The government [is launching] 'Sichelin' (Social Contribution + Michelin), modeled after the restaurant guide 'Michelin Guide', to encourage corporate social contribution activities...
Concerns arise over policies tailored to the tastes of "Sichelin 1-star" companies that excel in social contribution, potentially leading to ranking. The government has decided to select 10 companies annually from among the top 1,000 domestic companies by revenue that have demonstrated outstanding CSR activities and award them the "Sichelin CSR + Michelin" mark. The French tire company Michelin evaluates major restaurants around the world.
(Seoul = Yonhap News) Reporter Shin Chang-yong = The government [is launching] 'Sichelin' (Social Contribution + Michelin), modeled after the restaurant guide 'Michelin Guide', to encourage corporate social contribution activities...