‘Sonic Racing’ Takes Shots at ‘Mario Kart' Rival with New Trailer
Sonic Racing: CrossWorlds offers traditional kart racing with cross-platform play and extensive customization, aiming to differentiate from Mario Kart World and revive classic Sega-Nintendo rivalry.
- SEGA is launching Sonic Racing: CrossWorlds on September 25, 2025, for multiple platforms including Switch and PlayStation.
- The launch follows SEGA releasing a trailer that recalls past SEGA-Nintendo rivalry through playful, competitive advertising.
- The new trailer highlights CrossWorlds' features like dimension-shifting and contrasts them with Mario Kart World's open-world mode.
- Takashi Iizuka, head of Sonic Team, clarified that there is no rivalry between Sega and Nintendo, while also recognizing Mario Kart's long-standing leadership in the kart racing genre.
- SEGA's campaign aims to generate excitement and competition in the kart racing genre, as CrossWorlds targets Mario Kart's large player base.
14 Articles
14 Articles
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Sega throws ‘90s-era jabs at Nintendo in new video for latest Sonic game【Video】
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