US EditionEcosia Has Offered to Take ‘Stewardship’ of Chrome. And It's Not a Bad Idea.
Ecosia offers to manage Google Chrome for 10 years, aiming to provide an alternative to divestiture after a court ruling on Google's monopoly in search and advertising.
- On Thursday, Ecosia, Berlin-based non-profit search engine founded in 2009, announced it sent a proposal to U.S. Judge Mehta to manage Google's Chrome browser under a ten-year stewardship.
- This month, the court faces a ruling on remedies to Judge Mehta's 2024 decision, with the U.S. Department of Justice asking for Google to divest Chrome and Perplexity making a $34.5 billion offer last week.
- Under the proposal, Ecosia would allocate about 60 percent of Chrome's profits to climate projects, while the remaining 40 percent would go to Google, which retains ownership and intellectual property.
- Rather than selling Chrome outright, transforming it into a foundation would deepen Google and Ecosia's existing partnership and potentially yield financial and reputational benefits for Google.
- Ecosia already relies on Google for search and has a revenue-share deal; CEO Kroll wants the judge to consider alternatives as analysts note rivals like OpenAI eye higher bids.
12 Articles
12 Articles
Surprising initiative from Berlin: Ecosia wants to run the Chrome browser and use part of the revenue for environmental projects.
Can a Nonprofit Rethink the Future of the World’s Biggest Browser?
Nonprofit search engine seeks 10-year operational control of Chrome to reinvest profits in climate action while keeping ownership… The post Can a Nonprofit Rethink the Future of the World’s Biggest Browser? appeared first on IMP.NEWS.
The German company Ecosia proposes an uncertain path: Instead of selling Chrome for billions, Google is supposed to turn the browser into a foundation. Ecosia will take on operational responsibility for ten years. (Continue reading)
An ecological search engine to drive the most used browser in the world... without buying it back? It's the crazy bet of Ecosia, which offers Google to entrust it with managing Chrome for ten years, giving some of the profits to climate projects.
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