US EditionSamsung TV Plus opens up to Amazon DSP across Europe
This story is only covered by news sources that have yet to be evaluated by the independent media monitoring agencies we use to assess the quality and reliability of news outlets on our platform. Learn more here.8 Articles
8 Articles
Samsung Ads opens direct programmatic access to Samsung TV Plus's advertising inventory via Amazon DSP. Already available in the United States and Canada, this integration is now deployed in Europe. Samsung TV Plus is Samsung's free advertising-funded streaming service (FAST and AVOD). It offers more than 3,500 free channels in 30 countries, as well as a catalogue of content on demand, and claims more than 100 million monthly active users. Accor…
Amazon DSP users now have access to Samsung TV Plus's premium advertising spaces. Already deployed in the United States and Canada, this direct programmatic access is opened in Europe by Samsung Ads. Alex Hole, SVP Samsung Services Europe, says: "Gen Z users of Smart Z ...
Samsung Ads expands Amazon DSP partnership
Samsung Ads has collaborated with Amazon Delivery Service Partner (DSP) to provide marketers with “direct programmatic” access to its premium Samsung TV Plus ad inventory in Europe. The new partnership, which allows advertisers to reach audiences across the open internet, was previously launched in the United States and Canada. Alex Hole, SVP Samsung Services Europe, said: “Gen Z Samsung Smart TV viewers are embracing streaming TV, watching an a…
Samsung Ads expands integration with Amazon DSP into Europe – Marketing Communication News
Samsung Ads has today announced it will provide marketers with direct programmatic access to its premium Samsung TV Plus ad inventory through Amazon DSP. The integration is already launched in the United States and Canada and is now available in Europe. Samsung TV Plus, Samsung’s free ad-supported TV and on-demand (AVOD) service, continues to set the industry standard for free ad-supported TV with an unparalleled offering of over 3,500 free chann
martech360.com
IT Supply ChainSamsung Ads expands integration with Amazon DSP into Europe
Samsung Ads has today announced it will provide marketers with direct programmatic access to its premium Samsung TV Plus ad inventory through Amazon DSP. The integration is already launched in the United States and Canada and is now available in Europe. Samsung TV Plus, Samsung’s free ad-supported TV and on-demand (AVOD) service, continues to set the industry standard for free ad-supported TV with an unparalleled offering of over 3,500 free chan…
advanced-television.com
TV Tech Industry NewsSamsung TV Plus opens up to Amazon DSP across Europe
Samsung Ads has announced it will provide marketers with direct programmatic access to its Samsung TV Plus ad inventory through Amazon DSP. The integration is already launched in the US and Canada and is now available in Europe. Samsung TV Plus, Samsung’s free AVoD service, offers over 3,500 free channels across 30 territories globally, plus […]
Coverage Details
Bias Distribution
- There is no tracked Bias information for the sources covering this story.
Factuality
To view factuality data please Upgrade to Premium
