Premium Scotch Whisky Returns to South Africa

Premium Scotch whisky returns to South Africa

South Africa is set to see the return of a group of established single malt Scotch whisky brands as SA-owned CVH Spirits rebuilds its presence in the local market following its separation from the former Distell group. The portfolio includes Bunnahabhain, Deanston, Tobermory and Ledaig, with the company positioning the return around premiumisation, distinctive whisky styles and longer-term brand development rather than competing primarily on vol…

SA-owned CVH Spirits brings premium Scotch portfolio back to South Africa

SA-owned CVH Spirits brings premium Scotch portfolio back to South Africa CVH Spirits, the South African independent Scottish spirits business behind Bunnahabhain, Deanston, Tobermory and Ledaig single malt Scotch whiskies, […] The post SA-owned CVH Spirits brings premium Scotch portfolio back to South Africa appeared first on Cape Business News.