RTL Hungary teams up with smartclip for adtech solutions
4 Articles
4 Articles


RTL Hungary teams up with smartclip for adtech solutions
RTL Hungary has formed a strategic technology partnership with smartclip, the adtech business of RTL Group, to enhance its digital and linear advertising capabilities. As part of this collaboration, RTL Hungary has integrated smartx, smartclip’s holistic full-stack ad-server and supply-side platform (SSP), into its adtech stack. The move allows RTL Hungary to merge the strengths of digital and linear television, offering innovative, advanced adv…
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