US EditionRole of AI in Creating Personalized Product Bundles
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Role of AI in Creating Personalized Product Bundles
Product bundles like “Complete the Look” have been used by companies for years to guide shoppers toward items that are commonly used together. This helps to deliver a strong customer experience while increasing the average order value (AOV). Without these bundles, customers have to browse through multiple pages to locate complimentary items. The end result may involve dissatisfaction and loss of loyalty, leading to loss of sales. Developing thes…
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