Reports: Roku Discusses Selling Itself to Media Company
The streaming company’s talks with a possible buyer lifted shares 20% as investors weighed a sale against a private investment option.
- On Friday, Roku shares surged 20% to close at $143.66 after reports emerged that the streaming platform is in talks to sell itself to an unnamed media company.
- Roku's market value of more than $19 billion has complicated acquisition efforts, which would have been more feasible earlier in its development; the company reached 100 million households worldwide earlier this year.
- Reuters reported the company is exploring alternatives including a private investment in public equity, or PIPE, transaction, while analysts have long viewed Roku as an acquisition target for firms like Amazon or The Trade Desk.
- The potential deal mirrors Walmart's recent acquisition of Vizio, one of the leading smart-TV makers in North America, as Roku spokespeople declined to comment on the sale reports.
- CEO Anthony Wood, who has led Roku since its 2002 founding, continues expanding services including the low-cost streamer Howdy, positioning the company for either acquisition or independent growth.
14 Articles
14 Articles
Reports: Roku discusses selling itself to media company
The Roku Ultra includes a backlit, rechargeable remote control. (Courtesy image) Roku, a popular stateside brand of streaming hardware and smart TVs, has held discussions with at least one media company focused on a sale, according to multiple reports published on Friday. The reports — first from Bloomberg, then from Reuters — caused Roku’s stock to rise more than 20 percent in after-hours trading. The reports were based on unnamed sources, and …
Roku Stock Hits 4-Year High After Reports It Has Held Sale Talks
Roku shares rocketed to a 4-year high on Friday after word emerged that the streaming company is in talks to sell itself to an unnamed media company. The stock surged 20% to close at $143.66, rising another fraction in after-hours trading, after Bloomberg reported that a media company had held acquisition talks with Roku. Reuters […]
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