SPNI Unveils Festive Content Slate Spanning Hindi, Regional Entertainment and Sports
The slate includes a first-time Rohit Sharma show and KBC Season 18, which is the franchise’s first season built with artificial intelligence.
- Sony Pictures Networks India unveiled its festive content slate, with Managing Director and CEO Gaurav Banerjee describing the new business approach as "much more cohesive" across television and digital platforms.
- Following management changes in January, SPNI integrated its digital streaming unit with its television business, positioning Sony LIV as the central home for entertainment and sports offerings under the campaign "It All LIVs Here."
- Headlining the slate is Kaun Banega Crorepati Season 18, which features artificial intelligence and host Amitabh Bachchan, while cricket icon Rohit Sharma debuts his own show and actor Ajay Devgn hosts "Crime Patrol 2026."
- A.R. Rahman leads "Tamil Idol" and Madhuri Dixit Nene hosts the Marathi-language "Kon Honar Crorepati," expanding regional programming as the network reaches more than 700 million viewers in over 150 countries.
- Following profit growth of 16% in FY26, Banerjee expects the unified structure to drive "tremendous future growth" as the company evaluates marketing efforts for the UK and North America.
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Ajay Devgn, Rohit Sharma, Madhuri Dixit lead Sony Pictures India festive season content slate
Sony Pictures unveiled its expansive festive-season content slate, which ranges from Rohit Sharma's debut on the platform to Ajay Devgn's hosting debut with Crime Patrol.
SPNI unveils festive content slate spanning Hindi, regional entertainment and sports
Sony Pictures Networks India has unveiled its festive season content slate. This slate includes fiction, reality, movies, regional programming, and live sports. Sony LIV is positioned as the digital home for all SPNI offerings. The lineup features established shows and new homegrown concepts. This diverse content aims to connect with audiences across India.
Sony Pictures Networks India Slate Early Result Of Streaming & TV Plan
Sony Pictures Networks India (SPNI) has unveiled its latest content slate, as its bosses talked up a “much more cohesive” TV and streaming business. Among the highlights unveiled today are Season 18 of Kaun Banega Crorepati (KBC), the local remake of Who Wants to be a Millionaire?, which premieres this evening on Sony Entertainment Television in India and the Sony LIV streamer, which operates in countries around the world. The season, hosted by …
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