Ring Is Facing Intense Backlash After Using Lost Puppies as an Excuse for AI Surveillance

Ring’s Super Bowl Ad Revealed How Comfortable—and Uncomfortable—We’ve Become With AI Surveillance

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Ring Is Facing Intense Backlash After Using Lost Puppies as an Excuse for AI Surveillance

The company thought an ad about finding puppies would be a hit. Users had other thoughts.

Ring’s New Feature in Super Bowl LX Ad Stirs Privacy Debate

Photo Credit: @ring / YouTube Ring’s new tech reveal in a Super Bowl ad is stirring up a major privacy debate. For those unversed, Ring showcased a new commercial during the Super Bowl where families can reunite with their lost dogs using a “search party” feature powered by AI. However, the internet has unanimously slammed the new Super Bowl ad. Viewers are citing privacy concerns and claiming that this isn’t about finding lost dogs at all. Inte…

Ring’s Super Bowl Ad Unveiled a Vision of AI-Powered Neighborhood Surveillance — And Critics Are Sounding the Alarm

When millions of Americans tuned into Super Bowl LIX on February 9, 2025, they were treated to the usual spectacle of high-budget commercials hawking beer, snacks, and automobiles. But nestled among the lighthearted spots was an advertisement that civil liberties advocates say deserves far more scrutiny than it has received: a slick, cinematic pitch from Amazon-owned Ring that effectively marketed an AI-driven surveillance network to the nation’…