Richemont Sells Baume & Mercier To Damiani

Richemont Sells Loss-making Baume & Mercier to Italian Jeweler Damiani

Richemont's sale of Baume & Mercier to Damiani was private, and the terms were not disclosed, while Kepler Cheuvreux said Baume & Mercier 'had struggled for years.'

Richemont Sells Watchmaker Baume & Mercier to Italy’s Damiani

Richemont agreed to sell Swiss watchmaker Baume & Mercier to Italy’s Damiani Group following a slowdown in the market for pricey timepieces.

Richemont Sells Baume & Mercier To Damiani

Damiani said it intends to enhance Baume & Mercier's visibility and reach by leveraging its own multi-brand distribution network and opening mono-brand boutiques

Business News: Richemont Sells Baume & Mercier

Richemont struck a deal to sell its Baume & Mercier watch brand to Italy's Damiani Group in a move expected to fire the starting gun on a fresh round of Swiss watch industry brand sales and asset reshuffling. With close to 200 years of history, Baume & Mercier has been a storied name in the watch portfolio of Richemont, producing approachably priced, Swiss-made timepieces under the Clifton and Riviera lines, among others.  However, the brand, f…

Industry News: Richemont Sells Baume & Mercier to Italian Jeweler Damiani

Swiss-based conglomerate Richemont, owner of multiple jewellery and watch brands such as Cartier, IWC, Piaget, A. Lange & Söhne or Vacheron Constantin, to name a few, has agreed to sell Swiss watch brand Baume & Mercier, which it acquired in 1988, to the Italian, family-run Damiani Group, concluding a strategic review of the long-time Richemont […]