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RFK Jr. and Kid Rock strip shirts for sauna workout in new HHS health promotional video

Robert F. Kennedy Jr. and Kid Rock’s viral shirtless workout video promotes MAHA campaign’s focus on whole foods and active lifestyles, sparking mixed public reactions.

  • On Tuesday, Feb. 17, 2026, United States Secretary of Health and Human Services Robert F. Kennedy Jr., 72, posted a 90-second video with Kid Rock, urging to 'GET ACTIVE + EAT REAL FOOD' and promoting MAHA.
  • The short clip frames its message with patriotic imagery, showing an American flag and a small Statue of Liberty near a pool as part of the Make America Healthy Again campaign.
  • Scenes show the duo shirtless and exercising, including sauna workouts, a pickleball game, and Kennedy wearing jeans in the pool and cold plunge while they drink whole milk.
  • Social responses were mixed, with some praising RFK Jr.'s call to `eat real food and exercise` and others sharing incredulous reactions; Kid Rock's spokesperson could not be reached at press time.
  • Kid Rock's appearance follows recent TPUSA-linked performances, including his Feb. 8 All-American Halftime Show and his first entry on the Hot Christian Songs chart.
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Mediaite broke the news in United States on Tuesday, February 17, 2026.
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